Northern Ireland Trade Initiative
The team from the Department for Business & Trade Northern Ireland (DBT NI) and Invest Northern Ireland (Invest NI) held an excellent series
of talks and
Ready, Fire, Aim: Navigating Export Challenges with Strategic Precision
The allure of new markets can be irresistible for businesses seeking expansion, but the
The Social Media Edge: Why Journalistic Storytelling Outshines Copywriter Output
The Social Media Edge: Why Journalistic Storytelling Outshines Copywriter Output
The Gold Standard: Why Senior Journalists Excel in Crafting Executive Leadership Communications
In the realm of executive leadership communications,
Copywriter vs. Journalist - Executive Leadership Storytelling and Market Narrative
In the world of executive leadership and market
Journalism Students - Use AI with caution!
When journalism students are using AI tools for commercial work, they need to consider several important factors to ensure ethical and responsibleuse of these
Unveiling the Talent Differences and Why Journalistic Copywriting Reigns Supreme
In the realm of the written word, two professions often stand at the forefront: journalists and copywriters.
News Desk As A Beacon - Our Story
In the ever-evolving landscape of global communication, the fusion of journalistic expertise and content marketing prowess can be a game-changer.